Celebrities to endorse traffic drives

Soon, you might be looking at Akshay Kumar, or even Shah Rukh Khan, asking you to use public transport during Commonwealth Games. Delhi Traffic Police have decided to rope in celebrities of Delhi origin to endorse its awareness drives during the Games.

“We are in the process of identifying the celebrities,” Ajay Chadha, Special Commissioner of Police (Traffic) said. “We hope they will have a great impact. They will appeal to the people to follow lane driving, give precedence to emergency vehicles such as ambulances, fire brigade and police vans and also create awareness against drink driving.”

The special drives are likely to start in June and will continue till October. The traffic police have also joined hands with some social organisations to run the special drives, said Satyendra Garg, Joint Commissioner of Delhi Police (Traffic).

The Automobile Association of Upper India has been asked to help impart behaviour training to bus drivers, while the Society of Indian Automobiles will conduct educational activities such as seminars, debates and quiz, officials said.