Progress in CWG sponsorship deals

The Commonwealth Games Coordination Commission, during its meeting here on Tuesday with the Organising Committee, praised the progress made on the sponsorship front.

“We were particularly pleased with the in-roads being made in the area of sponsorship and the results achieved to date. With what has already been contracted, and what is currently at the contract stage, the sponsorship programme has almost eclipsed what Melbourne achieved in 2006,” Commonwealth Games Federation CEO Mike Hooper said.

“While the total currently sits at $74 million, the presentation today confirmed that there is now very good prospect in a number of other key sponsorship categories,” he added.